Advertisements

Off to San Francisco… *thaaaaaaaaaanks*

21 04 2008

OK… well not everyone will have seen the South Park episode necessary to find humour in my title… but I’m off to San Fran for the first time this week, planning to give lots of Web 2.0 Expo-sure. My previous company, TSOT, Inc. is sending me along for the ride, and since I have not yet had the opportunity to attend any O’Reilly events, Web 2.0 seems like a good place to start!

Before all my ‘hardcore’ nerd friends chime in with their two cents, I realize that by naming it ‘Web 2.0’ the conference is going to see a lot of upturned noses and smugness – maybe that’s why it’s in San Fran ? (haha South Park again) However I’m going to try and leverage my way into some interesting conversations and fun parties at the event. It’s always good to see what the general business community thinks of web 2.0 technologies, especially when it comes to implementation; this conference is probably the one place where I can chat without being completely overshadowed by tech gurus… *crossed fingers* 🙂

 

Anyway, for those of you who attend the Ruby on Rails Project Night in Toronto, I’ll be trying to drum up some interest for our event as well. I’ve already spoken to a few Rails design houses who are interested in getting involved both as sponsors and as presenters – don’t forget to direct interest my way: corecorina@hotmail.com or corina.newby@tsotinc.com – so far things are looking good for May and June!

 

A bit of a boring post just to give an update… LOTS more to come once I arrive in the Bay! Not being much of a flower girl… I’ll just show up with my laptop/ipod/blackberry in hand. 

Advertisements




FraternityLive and SororityLive Makeover!

8 02 2008

TSOT’s FraternityLive and SororityLive networks have just released a fresh new look, with a Spring Break photo contest launching soon!

Very exciting and bright, check out the freshness:


new-look.jpg
new-look-2.jpg
tsot.jpg




Scientology – Sometimes It’s Best to Say Nothing At All

19 01 2008

tomcruise.gif

Take a cue from Tom Cruise… it’s best to say nothing – but try to elaborate your discussion of nothing into a 9 min speech that makes you look like a deluded zealot.

http://www.youtube.com/watch?v=UFBZ_uAbxS0





TSOT’s New Office – True to Toronto’s Tech Scene

15 01 2008

Yeah, that’s right; This IS a gratuitous post about TSOT’s gorgeous new office! Our company has just opened an awesome ‘playground/workspace’ for our developers, and I have to say it really embodies the ‘tech business’ culture of our city. Anyone who has spent time in the heart of Toronto knows that we tend to be a little ‘outside the box’ when it comes to business etiquette – casual everydays and flex-schedules aside, we like to embrace the fun side of our tech community. 60” plasma televisions help, as does having Wii and Xbox 360 systems in the office… musical instruments and a karaoke mic also help induce a bit of extroversion in the workplace 😉

BeforeAfter

(Before and After)

tv

Our team is really happy with the new space, and we’ve already begun to invite the community in to take a peek. Our next event for the tech community will take place Tuesday February 12th at 5:30pm – please call me at (416) 640-6144 x229 for details, or visit http://www.tsotinc.com to sign up for our newsletter.

working-hard.jpg





Success! TSOT Ruby on Rails Project Night will be back EVERY month!

10 01 2008
TSOT, Inc. opened the doors of their brand new ‘developer playground’ to Toronto’s tech elite this Tuesday for the premier of TSOT’s Ruby on Rails Project Night.
As TSOT’s VP of PR, I was lucky enough to coordinate the event and got to meet tons of key players in Toronto’s tech community!
TSOT’s Ruby on Rails Night Premiers in the new Bloor St. office
Thank you to everyone in attendance at the first TSOT Ruby on Rails Project Night this past Tuesday. The evening was a great success with demos from Andrew Burke, Hampton Caitlin and Mike Ferrier (thank you guys, great work) and the MC stylings of TSOT’s own Joey deVilla. With over 40 of Toronto’s tech elite comfortably filling TSOT’s new office, we couldn’t have asked for a better crowd!Please mark your calendars Tuesday February 12th for our next TSOT Ruby on Rails Project Night, which promises to be another great event for Toronto’s tech community.
If you are interested in presenting at a future event or learning more about TSOT, please contact me, Corina at (416) 908-6082.
Thanks again to everyone and see you Feb. 12th!
Toronto’s Tech Elite Gather at TSOT’s Ruby on Rails Project Night




FraternityLive and SororityLive: New look and features launch September 4th!

31 08 2007

To those who have been checking my empty pages, I’ve been putting all my energy into the new FraternityLive/SororityLive launch, eagerly preparing for September 4th’s premier of our new tools and applications on a bigger, faster, more secure network. With the popularity of social networks and the correlation with the back to school season, this is going to be HUGE! Having previewed the changes, I am so excited to unleash this very latest version to our users.

The social features have been dramatically upgraded, including new SMS messaging and Family Tree building features. We’ve also added improved calendar and events management, plus a marketplace! The financial tools are the real star of this release, so chapters can collect dues and handle budges/finances more easily and with greater efficiency. The account management display is fantastic, especially considering the FraternityLive/SororityLive network is FREE! Most importantly, we have expanded our servers and improved our security measures even further, ensuring the safety, security and privacy of our members and their chapters.

I am so pleased to be offering this free service to students and eagerly anticipate the feedback from our September 4th launch. If you haven’t checked out the network yet, log in! If you aren’t a member of a fraternity or sorority but are interested in how these social and financial services might benefit your group, let me know! Our user base is expanding rapidly and we’ll be enjoying lots of press coverage over the next little while, so keep your eyes on FraternityLive and SororityLive and I’ll keep you posted.





Press Release Me!

7 08 2007

So, with all the buzz going on at work surrounding the FraternityLive and SororityLive websites, particularly as we draw closer to Rush events geared at getting students connected as they return to campus, I’ve had the opportunity to look into press release services to distribute our news. The company I work for, TSOT Inc., needed to find a fast and reliable way of getting the word out – beyond the world of blogging, that is. Based on the nature of our products, which are internet based and largely fueled by users in the web 2.0 scheme, I chose PRweb (eMediawire affiliate) as my distribution outlet. So far I’ve only submitted one release… a tester of sorts… just to feel the waters and see what sort of interest I can garner along the way. Much to my surprise, and despite the Canadian civic holiday, the article has already gotten quite a few hits. It was picked up by google news (though not as a top story 🙂 as well as another UK newssite… it’s pretty gratifying to see that PRweb’s online editors gave the release a 4 out of 5 editorial rating, too (speaking to my ability to write a press release, yeehaw) – I think the real question is will there be any correlation between the release stats and our site stats… only time will tell.

In the meanwhile, if you would like to view the release or subscribe, visit:

http://www.prweb.com/releases/2007/8/prweb544687.htm

If you have any comments or feedback, feel free to leave it here so I can reply!